 We see around the world that water resource depletion is rapidly affecting economies, industries, cities and people alike. So that's one of the major threats that we see and also a major challenge for the sector. Secondly, we see that we have a lot of people that still don't have access to services. So they don't need to be served in the coming decade and we need to rapidly to get their act together as an industry. And thirdly, I would say that we see an increasing competition between water for energy, water for food, water for cities, industries. And so how do we actually bring all those competing demands together in a bit of a coherent approach to who gets what water for what purpose?