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Published on Apr 21, 2014
Surfing is an adventurous water sport in which a wave rider or surfer skims the surface of the leading edge of a moving wave, usually heading towards land. Attaining competence requires a combination of agility, strength, skill, dexterity, luck and determination; the slightest error could result in catastrophic failure.
Similarly, entrepreneurship is a risky, ongoing initiative inextricably linked to one's courage and willingness to successfully execute one's mission at all costs in order to fulfil one's vision. The path travelled is invariably long, winding and demanding. However, one may be able to provide opportunities for growth and sustainability by creating new business paradigms and embracing technological advancements.
For thirty-five years Sanch has persevered and at this crucial juncture we hope that the light at the end of the tunnel is not necessarily that of an oncoming train.