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Published on Nov 2, 2016
This holiday season, we have partnered with Brooklyn-based artists Patrick McNeil and Patrick Miller of FAILE! We've made a commitment to help provide more than 1,000,000 meals to American families in need this holiday season. 100% of net proceeds from the sales of the Baby Give Back collection will support Feeding America, up to $100,000. $1 helps provide 11 meals secured by Feeding America on behalf of local member food banks, while one purchase can provide 350 meals for those in need.
As you may know, Feeding America is the nation’s leading domestic hunger-relief charity, whose mission is to feed America’s hungry through a nationwide network of 200 local member food banks.
Kiehl’s and FAILE wanted to create something that was meaningful and beautiful to tell the real-world impact each purchase makes both in the artwork and on social media. Enjoy!