 Good afternoon, and it's lovely to be here. It was lovely to hear Puneet talk about Is this better? Yeah. All right Lovely to hear Puneet talk about everything. That's really a driven purpose for Tata team and With that It's a good time for me to introduce Haley on Previously known as GSK consumer and you would be familiar with our brands like Sensor 9 Iorex or Travyn Eno, Croson and many others And we went through a very recent transition The corporate brand is now called Haley on and the sheer purpose of this brand is about Driving and offering health everyday health with humanity and what does that mean? It means that when we talk of humanity and we talk of our purpose We go back to what we really offer Which is our background and our DNA is about science We invest a huge amount of time effort resource Into the science that we develop the molecules that we develop which then Offered the consumer benefit that we are seeking to offer and we put humanity in the center What do I mean by that? Yeah So here is an organization which truly believes that Purpose is what makes an organization Purpose of what you want to do Purpose of how you want to bring alive your brands Purpose to building business Purpose to make a difference to people's lives and a tangible difference and for us It is therefore about the combination of wellness the combination of the truth behind science and How we bring it alive through the brands that we have in our portfolio Purpose we find that it is about inclusivity. What do I mean by inclusivity? It is about when we touch billions of lives It is about when any of us say in the last two years whenever You know, we would have worked from home stayed at home whenever anybody anybody in the family is Even suffering from a mild bout of fever the brand that you think first off is Crocin yeah, it is when you're suffering from any joint pain the brand that you think of is IOS It is when you're going through acidity the brand that you think of is you know To sensitivity a condition that we've always known has existed But people just didn't know that it is called to sensitivity the brand that you can think of is sense of dying And what has really brought us to stand confidently even on this stage and talk about it is the trust Is the fact that the moment the consumer is putting that money on the table? We know that that condition will no longer exist for the consumer Being human How do how do we bring that alive? I'll talk about that in a little while, but it's not just through our products It's not just through our portfolio. It's through many other initiatives that we drive Yeah, it is about when we reach out to Consumers and patients through initiatives like we combined with smile train Smile train is for example, it's an NGO which offers treatment for cleft teeth Yeah, singularly we've made a difference to 25,000 children across the world Because we said that we care about wellness. We are not just about offering Relief from to sensitivity. We care about holistic health So the you know, the more one thinks about it that if an organization is truly centric on Purpose the one thing that carries through the one thing that really makes a difference is do you care? Do you care about in our case? People do you care as we heard in the previous session about climate? Do you actually live up to what you're offering as a promise to the people that you're really talking to? And that's why when when we talk of our portfolio, we have a spate of brands Be it in oral health where we talk of Sensodyne and Parodontax and Polydent and I will briefly talk about them Be it of course, you know, Iorex or Trivin and of course Crocin Now these are all brands which offer different different You know in life stages You you have different kind of conditions Which is the brand which will without a doubt make sure that you are able to come out of that condition Yeah, and that's what I mean by making a difference Now these are numbers which are staggering which are completely, you know That's the number of occasions that we are talking of When we say that we sell say a billion sachets of you know, and that's the number of acidity occasions That's the number of times that when you have you've actually ordered something from a Zomato You know a Swiggy you've had your pizza. You've had a good time The brand that you should be thinking of is you know to just just be there We are there you you go out and have fun. I keep saying to my team as well that we are there Because we want to enable people to go out and lead a good life We'll take care of the rest when you want to reach out for a glass of cold water for that hot cup of tea Which otherwise if you are a sensitivity sufferer you can't Then we are there with sense right? Polydent is a brand for denture care, which is when older people wear dentures You would have seen in your families all the people, you know, they don't have proper denture fitment here is a fixative simple solutions for everyday health problems Simple solutions that actually people don't know that they suffer from and that is where Haley on comes in we create awareness about those conditions Here is a country where one in three people suffer from tooth sensitivity. They don't know They don't know that it is called To sensitivity or at least they didn't know ten years ago, but that's where our journey started first We made them understand that this is not cavity. This is tooth sensitivity It's called Janjan art, which all of us are very very familiar with as a word now. Yeah It talks about consistency, you know, a lot of people come to me and ask me that you know in this category of toothpaste where It's it's it's the easiest job is to kind of, you know have You know the regular job of saying that okay, this is a cavity This is what your child is struggling from various brands have taken different positionings But here we've been singular in terms of our science We've been singular about telling the consumers straight up without any glamour without any Shown of any any other promise. It's singular and sharp and what we mean is that this is your condition Just try changing a toothpaste. That's all it'll take. That's all because four percent of India goes to dentists You really go to a dentist when you know when you can't take it any more. So if that's what Indians Are really living with why? So our purpose as an organization is why would humanity live with these simple problems? When all it takes is a simple solution and Therefore for us, it's a triangular sort of a business model where we talk to consumers And you would have seen us enough on air and digitally and various other touch points We also connect with thousands thousands of health care practitioners doctors who are dentists authors pediatricians GPs depending on our part of the portfolio and again, it is science detailing it is about belief In our molecule it is about understanding that we are here to make a difference We are here when you are struggling with that pain in the middle of the night. Don't We are here when you have as I said earlier an acidity bout Don't we are here when your parent is facing an issue Climbing up on this stage because she's got arthritis Triodex and more importantly, we will give it to you in newer formats We will make it available through you or to through different channels to you so that it's easily available. Don't work too hard We'll be there We'll be there in sprays. We'll be there in in gels will be there in bombs Which is how the bulk of India still relieves Itself from joint pain when your child is going through a respiratory issue When that child is not able to breathe because she has cold and flu It really bothers when you're not able to sleep at night and you have a busy meeting lined up the next day Oh, it's a horrible horrible experience. But you know what? We will relieve you in six seconds For us it is about the superiority of that molecule, which will deliver The superiority of experience and it's just as simple as that for us That purpose is just so clear and simple and linear that every decision That we make in the boardroom is just about putting that consumer in the center and saying will this product give her a better experience Will this molecular shift make it better? Can we give this relief faster? Can we tell her that she will have that relief for 12 hours continues? It is about that It is about detailing. It is about conviction. It is about purpose Because really you go back. This is when the organization mission and vision Translates into what your portfolio stands for it is about for example Centrum which we've recently launched you would have heard of it many of you perhaps when you would have traveled globally Might have got those, you know the silver tablets silver centrum tablets home for your parents These are vitamins one in two women are vitamin deficient One in two men go through some sort of either a heart ailment or a muscular Degeneration as they start aging but people don't know about this It is our job to help them be aware. Why because India is like, you know, oh, I have my diet I eat my food. I know that it's fully supplemented Mujhe kuch khara bhi nahi hai, but it is about recognition that do you even know this and That's where we start our job. Did you even know that you have tooth sensitivity? Did you even know that you can get a nasal relief very quickly? Did you know that you are vitamin deficient? And that's where we are starting from even in the journey of centrum where we've taken it upon ourselves That by definition if people are nutrition deficient, how many of you would have done vitamin profiling recently? Chances are you'll be vitamin D deficient, but calcium won't get absorbed in our bones If you don't have vitamin D, how many times do you sit out in the Sun, but you don't know And your wives more importantly, we know that Osteoporosis is a reality. Do we do anything about it? So it is that's where our job starts. We say that we will drive consumer education We will ensure that the HCP is the doctors who you go to know the science and we will bring it together through Great solutions at the point of sale or digitally or any other media that we reach you out to and that's the Triangular part of the model that I just spoke about But how do we do that is by actually we spend a lot of time We are insanely passionate about understanding who our consumer is We want to relieve that tension Ties back to again what I said in the beaming, which is what is our purpose and That takes me to Something that we've done very recently and which is very close to my heart Which is about autravin autravin is a brand which offers nasal relief. So it's just you know something that you It's it's a spray that you put in your nose if you have a blocked nose So relieves you in less than five to six seconds actually It's just as simple as that and you can have a peaceful night sleep as I said earlier But we also because we are talking about respiratory We also have products like autravin breathe clean, which is a simple saline. It's seawater, you know So it's you're just washing your nasal tract look at the pollution all around us I don't need to deliberate on this anymore but what we did is we tied up with quite a few schools and We tied up with another organization, which makes pollution pencils What are those is actually they collect pollution and they through a process converted that carbon into pencils But those pencils the kids wrote letters to their parents or anybody else that they wanted to saying what world are you leaving behind for me and Of course, we are in the middle of making sure that we talk about this far more But that's where because autravin is about respiratory health We started from there and we in fact if you go around Gurgaon You'll find lots of city purifiers that we are putting up because we want to make sure that we somehow Are a making people aware of what they can a small thing that they can do to give back to the world To make the air a little better more importantly about how do we close the loop a lot of brands actually sometimes Don't end up closing that loop What is your purpose? How are you going to bring a life that purpose? Why are you saying this in the first place and what is your right to say that in that? particular context This is another one which again is again close to our heart and sometimes it's okay to have fun and In the case of you know, we've always had a little bit of a light-hearted kind of take on acidity We can make it very serious, but the point is we it's not just about serious We want you to have fun. So here is a brand that lives and breathes the sheer fun the sheer joy of eating food Eating to your heart's delight because I'm Hannah. Yeah, so here of course we did a Metaverse connect where we we took it to a 50 years celebration of Eno's presence in India and brought alive the whole the whole aspect of what the brand has been through generations and how it is just so part of our lore and our Conversations because you know, it's just a part of our identity now. Yeah, and then of course Sensodyne which is by I keep hearing that of course created history But to us we've I think the journey has just begun Because as I said earlier 33% of Indians have this condition They just don't know it yet and it's a part of natural aging Sensitivity is when you have very small holes in your teeth when your enamel erodes and when you have small holes in your teeth Obviously your nerves are exposed. So when you're having ice-cold water and Therefore, what does and so I do it's just coating the teeth with potassium nitrate and therefore you need to keep using it because you're Ensuring that there is a protective layer. It's just as a get very simple molecular science But that's what our purpose is our purpose is Just go have that glass of cold water. Don't hold back. We are a hot humid country We'll help you. We are there. We enjoy your jellybee and your glab jamun. Don't don't fear the meat I don't fear the cold water. Don't fear the hot tea Go live your life and that's that's what I meant when I started off earlier that purpose and Business come together When you have it woven right through What you're standing for what you're here to deliver and how it comes alive in the brands in the portfolio And how you exist as a business For me that is the singular truth and I hope that's the singular truth that you take out of this session. Thank you Thank you so very much. I know that I must request you to kindly stay back We'd like to present a small token of appreciation for the time you've taken out for us and for all the information you've shared Can we please welcome miss Archana Kapoor? sales head North India in mobile Thank you so very much