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Published on Feb 4, 2014
This presentation will show how online access of the academic literature through Google Scholar can be used to develop sophisticated metrics of academic research impact. We review various measures of research impact, but focus mainly on citation analysis. First, we discuss why every academic should be interested in citation analysis. Subsequently, we review why it is important to complement the traditional subscription-based source of citation data -- Thomson ISI's Web of Science or Scopus -- with Google Scholar. In the second part of the presentation, we will cover the use Google Scholar as a source for citation analysis in some detail. It will show how to track your own citations, which citation metrics to use and how to present your case. This part of the presentation will involve a demonstration of the use of the software program "Publish or Perish".