Fred Rocha – Retail Consultant and Keynote Speaker

🎙️ Official Channel of Fred Rocha

This is the official channel of Fred Rocha, one of Brazil’s top experts in consumer behavior and retail. A passionate researcher, Fred has traveled to over 30 countries studying how people buy and connect with brands, products, and experiences.

🔥 Watch here: Prosa na Venda

This channel is home to Prosa na Venda, the first regional talk show on Brazilian television — now available here in full!

Filmed at the iconic Venda do Fred, the show is a warm gathering by the wood-burning stove. With live music by Banda do Paco, traditional dishes, and a cozy setting, Fred welcomes guests who share powerful stories of life, business, and resilience.

📌 Hit the bell and come “prosear” with us!

This space is for those who value their roots, believe in the strength of Brazilian culture, and love a good conversation.