Observe how Old Spice used Youtube to direct you to an interactive website we built called http://www.musclesurprise.com
. Good observation. Get to a computer now!
Hear the workout anthem here: https://soundcloud.com/real...
Old Spice, Muscle Surprise, Terry Crewshttp://www.musclesurprise.com
TERRY: My body is so powerful I need to use multiple powerful smelling Old Spice products to cover my powerful body. Powerfully!
[Terry holds up a can of Timber body spray]
TERRY: I use Old Spice body spray on my chest!
[He sprays the can. Then he holds up Swagger body wash]
TERRY: And Old Spice body wash on the rest of my bodddyyyy!
[While screaming, Terry’s muscle-body cabinets open and close quickly, and we get a sneak-peek of the multiple characters living inside his muscles]
TERRY: WHAT? CLICK TO EXPLORE MY MUSCLESSSSS!
It’s not weird.