The American Marketing Association (AMA) is the professional association for individuals and organizations who are leading the practice, teaching, and development of marketing worldwide. Our principal roles are:
Connecting The AMA serves as a conduit to foster knowledge sharing.
Informing Providing resources, education, career and professional development opportunities.
Advancing Promoting/supporting marketing practice and thought leadership. Through relevant information, comprehensive education and targeted networking, the AMA assists marketers in deepening their marketing expertise, elevating their careers and ultimately, achieving better results.