• Meet Genero.

    1,148 views 5 months ago
    Meet Genero, the creative platform for modern marketers facing impossible expectations.

    Collaborate with the world’s largest professional creative network to generate fresh creative thinking and video content.

    https://genero.com Show less
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  • Uploads Play all

    • HP: Launching a new product with creative storytelling - Duration: 112 seconds.

      • 5 months ago
      To launch the HP ZBook Studio Mobile Workstation, HP commissioned local filmmakers in Germany, France and the UK to produce highly creative short films that would resonate in each of their markets....
    • Uber: Giving female Saudi drivers a worldwide welcome - Duration: 76 seconds.

      • 5 months ago
      On June 24th, women in Saudi Arabia were able to drive in their country for the very first time. Uber wanted to give their female drivers the chance to be the first to congratulate them, so they en...
    • Trivago: Adapting a TVC for different Asian cultures - Duration: 66 seconds.

      • 5 months ago
      Trivago had a successful American TV commercial which they needed to recreate for Korea, Thailand and India. They commissioned Genero creators in each market, who adapted the films to be culturally...
    • Tourism New Zealand: Finding the best NZ stories, around the world - Duration: 73 seconds.

      • 5 months ago
      Understanding that social media is one of the top five influences on traveller decisions, Tourism New Zealand were looking to harness its power to drive strong advocacy with travellers and New Zeal...
    • Lux: Beyond beauty with real stories of inspiring women - Duration: 99 seconds.

      • 5 months ago
      Global beauty brand, Lux, were looking for a fresh, creative way to bring their brand purpose to life. The brand believe that women should not have to choose between looking beautiful and being tak...
    • Mahabis: A stylised, single-take video ad for slippers - Duration: 74 seconds.

      • 5 months ago
      Mahabis is a Scandinavian inspired brand, delivering a minimalist range of lifestyle products. They needed a video to promote their new product on TV and digital - slippers you can wear inside and ...
    • Koala: Helping tuck a koala into bed - Duration: 110 seconds.

      • 5 months ago
      Koala needed a fun and captivating digital ad to launch their new pillow range. They launched a brief on Genero for a creative idea that would fit their brand tone, resonate with their audience and...
    • Koala: Calling out the bed industry with new TV ads - Duration: 96 seconds.

      • 5 months ago
      Koala were looking for a talented creator to bring their vision for 2 x TVCs to life. With the scripts and talent locked down, they needed a team with the right skills and experience to partner wit...
    • IHG: Social content for a whole year - Duration: 84 seconds.

      • 5 months ago
      IHG Rewards Club needed a diverse selection of social videos to drive app installs across multiple markets in a fresh and engaging way. Following a successful test phase, the content will be promot...
    • Icelandair: Stopover in Iceland? Icelandair says why not - Duration: 115 seconds.

      • 5 months ago
      It’s hard to say no to a Stopover in Iceland – even when it could get you in hot water. But not everyone’s aware of Icelandair’s transatlantic stopover service. The airline needed a digital ad that...
    • Dove: New social content that stops the scroll - Duration: 99 seconds.

      • 5 months ago
      Dove needed to transform an existing TVC into a range of creative adaptations optimised for use on Facebook and Instagram, and for consumption on mobile.

      View the full case study: https://genero.c...
    • Holiday Inn: 20 cities, 20 filmmakers, 440 brilliant videos. - Duration: 84 seconds.

      • 5 months ago
      Holiday Inn collaborated with Genero to produce a series of destination guide videos. The objective was to showcase each destination from a different lens, capturing off-the-beaten path locations a...
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  • Music Videos commissioned by Genero Play all

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  • Genero: Featured Creators Play all

    We catch up with some of Genero's most talented filmmakers to find out what makes them tick.
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  • Genero: Behind The Scenes Play all

    Come with us for a behind-the-scenes look at videos for David Guetta, Owl City, The Flaming Lips, Muse and more.

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  • Genero Storytellers Play all

    We asked our community of filmmakers from around the world to tell us a story about where they're from. Join us as we travel across the world - from big cities, to wilderness adventures; from isolated islands to rural escapes - with Genero Storytellers.

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