Marketing may be modern. But at times it feels mindless.
That’s why Lisa’s passionate about helping CEOs and CMOs cut through the chatter. She’s committed to helping you grow revenues and marketing innovation. How? By applying mindful, strategic and pragmatic leadership and planning models that have taken her decades to discover and develop.
She’s also the Chief Energy Officer of EnergizeGrowth® and the founder of Marketing Leaders of DC™ and Atlanta. Innovative companies such as Adobe, Twitter, Gannett/USAToday and Hilton hire Lisa to gain fresh insights, formulate new strategies, and launch breakthrough marketing ideas.
You can find Lisa in several media outlets—she is an award-winning FastCompany, CMO.com, and HuffingtonPost expert blogger. She also authored EnergizeGrowth NOW: The Marketing Guide to a Wealthy Company and The Mindful Marketer: How to Stay Present and Profitable in a Data-Driven World.
When you work with Lisa, expect to create results. Through her CMO research, 30 years of strategic marketing experience, keynotes, and interactive learning programs, Lisa has helped clients reach significant milestones, such as:
• Launching a marketing innovation “sprint” with the CMO of a $3B global company, resulting in five new initiatives that will contribute at least $15M in top line growth
• Securing $83M in new account revenues within just three years.
• Aligning global teams across three continents, resulting in a 25% year over
year revenue growth and recovery from negative to positive cash flow.
• Positioning a new management team within a $1B company
to generate an additional $50M in services revenues.
• Generating $435,000 in new sales pipeline for an IT consulting firm
within four months.
She produces winning strategies, not workbooks.
Lisa focuses first on improving her client’s business condition and overall performance, not on generating hourly or daily billings. Her advisory work and speaking engagements are fixed-fee. There’s never a meter running, and she typically returns many times her fees in value to her clients.
To discuss Lisa's availability and fees for your next event, visit www.lisanirell.com, firstname.lastname@example.org, or call 703 888 1280.
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