For over 10 years, we’ve made luxury wines affordable by making discreet deals with the world’s top producers and making those wines available under our label at incredible prices.
We don’t own vineyards or a winery, so we’re not handcuffed to a yearly harvest or type of wine – our entire focus is FINDING the best wines and negotiating the best price, and we only buy “needle in a haystack” wines that make the cut.
Why wander the wine aisle and gamble on random bottles? We’ve already taken care of the treasure hunt for you. $100 Napa Cabernets for $30? $60 Pinot Noirs for under $20? It’s not ridiculous – it’s reality. Buy with confidence, because since Lot 1, we’ve guaranteed every wine we released.