Borrell Associates Inc
  • The Future of Advertising Doesn’t Fit in the Containers of the Past

    624 views 9 months ago
    Rishad Tobaccowala to keynote the #LOAC2018 crowd.

    The Future of Advertising Doesn’t Fit in the Containers of the Past: What will happen to advertising media headed in a world that’s increasingly becoming driven by DIY marketing technology?  And what role can local media play in this new environment?  Rishad Tobaccowala, one of the industries’ leading strategists, foresees not only challenges, but also great opportunities – a future where the market opportunity is actually two to three times bigger than some may envision.

    The 9th Annual Local Online Advertising Conference returns to The Grand Hyatt New York March 12-13! Join more than 400 industry leaders at the largest gathering of local digital media executives. With a slate of more than three dozen executive-level speakers and an exclusively "local" flavor, the agenda addresses critical trends affecting the industry.

    What Can You Expect from #LOAC2018?

    Sophisticated and fast-growing digital marketing businesses are emerging in many localities. These companies aren’t experimenting anymore. They’re mining the opportunity here and now, developing serious, profitable businesses. They're in the top 1% of revenue performers, getting up to 10x the average share of their Addressable Digital Market. You'll meet them at #LOAC2018. Show less
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  • LOAC2016 - Why You Should Attend & What To Expect Play all

    Our Local Online Advertising Conference brings to the stage leaders in the local media industry who are seizing the greatest share in their market. Join us on Feb 29th & March 1st in NYC to hear from the new masters in local media and network with executives from local television, radio, newspapers, pure-plays, directories, and direct mail. Learn to become a successor, grow your revenue, and follow the money.
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