Five generations of knitwear. Five generations of women. Five ordinary stories that convey the extraordinary power that every woman in the world has. United Colors of Benetton presents “A Collection Of Us”, a capsule collection that revisits the brand's heritage and marks a renewed commitment to the empowerment of women worldwide. Discover more on http://acollectionofus.bene...
Our heritage is color and knitwear. Now, we present a new collection of knitwear, inspired by our heritage. It’s a collection of 5 generations of what we’ve learned, told through the pieces we’ve been refining and by the women of the world who’ve been refining themselves. It’s a philosophy of multiple life times. It’s what makes us, us.
“Achieve gender equality and empower all women and girls”: so reads the fifth of the 17 UN Sustainable Development Goals for 2030. This is now also a goal for United Colors of Benetton, which launches WE Program, the Benetton Women Empowerment Program, aimed at promoting and clearing the way for women’s rights worldwide in the coming years.