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Yokohama Tire

  • I Am Yokohama - Co-Pilot

    21,039 views 1 year ago
    I am the trusty co-pilot. The moving part that moves all 2,000 parts. I am the translator who interprets the road. The permission to take the scenic route. And the guide that gets you there safely.

    I am not just any tire. I am a Yokohama. And this is what I'm made of.

    Learn more about how we brought a tire to life here: http://youtu.be/qvFId4REJN8 Show less
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    • 2015 Formula Drift New Jersey Highlights - Duration: 2 minutes, 21 seconds.

      • 1 week ago
      • 1,520 views
      Round 4 of Formula Drift at The Wall saw Masashi Yokoi tearing it up yet again. Your 2015 rookie of the year? We think so.

      Watch the action from New Jersey's Wall Speedway as Yokoi and drivers Mic...
    • 2015 Formula Drift Orlando Highlights - Duration: 2 minutes, 32 seconds.

      • 3 weeks ago
      • 2,240 views
      The Yokohama drifters didn't seem all that worried about Uncharted Territory in Orlando. They all qualified for the top 32 and two earned a top 10 finish!
    • 2015 Formula Drift Atlanta Highlights - Duration: 2 minutes, 57 seconds.

      • 1 month ago
      • 1,688 views
      Round 2 of Formula Drift is in the books with a heck of a battle. Yokohama drivers Michael Essa, Masashi Yokoi and Matt Field drove their drift cars to the limit on their Yokohama ADVAN AD08R tires...
    • KaBOOM! Playground Build Time-Lapse - Duration: 52 seconds.

      • 2 months ago
      • 115 views
      On April 22, Yokohama Tire Co. and KaBOOM! – a national non-profit organization dedicated to ensuring all children get the balanced and active play they need – were joined by Orange County Californ...
    • KaBOOM! Playground Build - KCAL News Spot - Duration: 62 seconds.

      • 2 months ago
      • 66 views
      On April 22, Yokohama Tire Co. and KaBOOM! – a national non-profit organization dedicated to ensuring all children get the balanced and active play they need – were joined by Orange County Californ...
    • 2015 Formula Drift Long Beach Highlights - Duration: 2 minutes, 53 seconds.

      • 2 months ago
      • 7,207 views
      The Yokohama Drift Team started the year strong, with 2013 champion Michael Essa and new team members Matt Field and Masashi Yokoi shaking up the field on their Yokohama ADVAN Neova AD08R tires.

      A...
    • Yokohama ADVAN Neova AD08R - Duration: 2 minutes, 4 seconds.

      • 3 months ago
      • 305 views
      From a long lineage of road racing, the Yokohama AD08R uses a highly developed compound to lead the extreme performance category.

      While new, this tire has already proven itself in Formula Drift, ...
    • Formula Drift Irwindale: The Final Fight - Duration: 2 minutes, 53 seconds.

      • 9 months ago
      • 1,217 views
      Round 7 of Formula Drift was the final event of the season, returning back to California to "The House of Drift." The 2014 season was a tough one for Yokohama, but that will only make us hungrier f...
    • 2014 Formula Drift Texas Highlights - Duration: 2 minutes, 10 seconds.

      • 10 months ago
      • 2,083 views
      It was a showdown at Texas Motor Speedway as the Yokohama team brought its game to the Lone Star State. Check out the highlights to see how the drifts really are in Texas (a little hint: they're bi...
    • Steve Millen: Looking Back at Victory with Yokohama - Duration: 3 minutes, 48 seconds.

      • 10 months ago
      • 380 views
      Steve Millen is a racing legend who piloted his twin turbo Nissan 300ZX to victory in the 1994 24 Hours of Daytona and 12 Hours of Sebring on Yokohamas. Watch as we talk with Steve about his racing...
    • A Look Inside: Yokohama Tire at Pebble Beach - Duration: 2 minutes, 27 seconds.

      • 11 months ago
      • 512 views
      Often known as one of the most prestigious and exciting celebrations of the automobile, Concours d'Elegance attracts thousands each year to the famous Pebble Beach Golf Course. In addition to this ...
    • A Look Inside: Concorso Italiano and Historics 2014 - Duration: 80 seconds.

      • 11 months ago
      • 436 views
      Vintage racing cars tearing up Mazda Raceway Laguna Seca, and exotic Italian supercars gracing the fairways of Black Horse Golf Course. This wonderful combination can only mean a visit to Monterey,...
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