As human beings, we connect to nature with a force as strong as the pull of gravity. We depend on nature. Zoos, aquariums, botanical gardens, national parks, the conservation movement—indeed, the Wildlife Conservation Society—were all created with a desire to maintain and strengthen that connection.
Our human footprint keeps growing. In the time since the Renaissance, the global human population has grown from a half billion to over seven billion. By 2050 that number could reach 10 billion, filling nearly all the lands and scouring nearly all the seas. Our movements and actions are—and will continue to be—the prevailing reality for every other living thing on the planet. More than half of the people on the planet live in cities, where zoos and aquariums provide a window into nature. Our demands for food and water have a global reach; our choices have an impact on the planet.
Amidst these exploding pressures on our Earth and its limited resources, we have developed a strategy that we call WCS: 2020. We launched a new website, brand identity, and logo to support it. The "W" stands for wildlife.
Saving wildlife is our history and our future. With this strategy, we renew our commitment to the protection of the world's wildlife.
We Stand for Wildlife
Produced and written by Natalie Cash
Edited by Jeff Morey
Filmed by Jacob Steinberg | CosmoVision Media
Narrated by Robert Simone | Studio Center
Narration recorded by Chris Arbisi | Studio Center
Music by Terry Devine-King | Audio Network
Additional footage provided by Andy Brandy Casagrande IV, Graham Harris, Jeff Morey, Mark Petersson and David Rochkind
Aerial Photography by Mark Petersson