UpStudiosWorld

Founded by award-winning creator and entrepreneur Trevor Lai, UP Studios produces best-selling storybooks, toys, collectible merchandise, digital media products and animated content starring original characters and stories developed entirely in-house.

Super BOOMi, Piggy and PAWSUM are the three main IPs of Up Studios.

UP Studios has also helped create unique brand ambassadors and marketing campaigns for world-renowned brands. 
Learn more about UP Studios by visiting www.upstudios.cn.

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