The Campaign for Disability Employment's “Working Works” PSA explores the many reasons people work, including after injury or illness. The PSA’s four primary cast members include Major League Baseball great Cal Ripken, Jr. and three other individuals who worked with their employers and health-care professionals to make a plan to stay at or return to work following illness or injury. Visit https://www.whatcanyoudocam...... to find the PSA in additional formats.
Meet the cast of the CDE's "Working Works" PSA in these behind the scenes videos. The PSA explores the many reasons people work many reasons people work, and the important roles employers, coworkers, health-care professionals and others play in helping employees stay on the job or return to work after illness or injury.
The new “Who I Am” PSA features nine real people with disabilities. Rather than be defined by disability, these individuals are the sum of their many life roles — which includes working in jobs they love. To learn more about the Campaign for Disability Employment, go to whatcanyoudocampaign.org.
The "Because" PSA reflects the U. S. Department of Labor's Office of Disability Employment Policy's (ODEP) priorities to increase expectations of youth with disabilities, their parents, teacher, coaches, and mentors, as well as future employers about what persons with disabilities can achieve in their careers.
Because myths and stereotypes about disability employment continue to create barriers to opportunities for qualified people with disabilities, the Campaign for Disability Employment launched "What can YOU do?" (WCYD) -- an initiative to encourage everyone to elevate perceptions about what people with disabilities CAN do on the job and to emphasize the value and talent people with disabilities add to businesses and organizations. A key part of the WCYD initiative is the "I Can" public service announcement (PSA), a montage of seven people with disabilities -- some apparent and some not -- sharing what they CAN do on the job when given the opportunity. "I Can" reflects the diversity of skills people with disabilities offer, challenges common misconceptions about disability and employment and reminds everyone that at work, it's what people CAN do that matters.