Peter Thomson

  • Execution Eats Strategy for Breakfast by Peter Thomson

    828 views 3 years ago
    Peter Thomson discusses why execution is just as important as strategy. You can also find the PDF of presentation called 'Execution Eats Strategy for Breakfast' at http://www.slideshare.com Show less
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    • Is your marketing too vague? - Duration: 3 minutes, 7 seconds.

      • 3 weeks ago
      Marketing messages can get lost if they are too rational or too emotional.
    • The Business Value of Marketing - Duration: 7 minutes, 14 seconds.

      • 1 month ago
      New ways of doing business are often met with resistance. I've built my career on experimenting with new ways of getting things done inside conservative industries. For my next challenge, I'm takin...
    • I liked the shaver so much I bought the company - Remington Ad 1979 - Duration: 31 seconds.

      • 2 months ago
      I liked the razor so much I bought the company. Date: 1979. Advertiser: Remington. Presenter: Victor Kiam

      The president of Remington shavers in 1978: "When my wife bought me a Remington shaver, I ...
    • 500 Startups Distro Fund - Duration: 5 minutes, 23 seconds.

      • 4 months ago
      Just got off the phone with Mat from 500 Startups. He's part of the team leading their new Distribution & Marketing focused investment fund.
    • Value exchange - Duration: 3 minutes, 23 seconds.

      • 1 year ago
      Coffee with John Kennedy who is a technology and product manager. We talked about the real nitty-gritty behind why startup ideas succeed or fail. Link for the Value Proposition Canvas:
    • How large agencies can work with startups - Duration: 2 minutes, 31 seconds.

      • 1 year ago
      Exploring models for design and innovation agencies to work with startups as clients. Can they take equity, invest in the startup, help with crowdfunding or help introduce them to big brand clients.
    • Innovation Warehouse rebranding project - Duration: 2 minutes, 57 seconds.

      • 1 year ago
      We are releasing the work in progress designs for the Innovation Warehouse rebranding as part of a series of radically transparent case studies so the startup community can learn from the experienc...
    • Crowdfundathon pitch at Hack Humanity Hackathon - Duration: 3 minutes, 25 seconds.

      • 1 year ago
      Pitching at Hack Humanity for support to help create a Crowd-fund-a-thon Event. Blog post that explains the idea:

      Trinket crowdfunding campai...
    • Easy conversation starter: past, present & future - Duration: 2 minutes, 33 seconds.

      • 1 year ago
      Journalists use the story-telling technique of covering the past, present and future in a conversation. This is a good checklist for consulting, interviewing or any conversation.
    • Where is the best innovation happening? - Startup Foundries - Duration: 2 minutes, 26 seconds.

      • 1 year ago
      Where are the most interesting innovations happening? Co-working spaces and startup foundries are exciting but do they really want to get into consulting? http://www.peterjthomson.com/2013/10/consu...
    • Technology marketing and corporate venturing - Duration: 85 seconds.

      • 1 year ago
      Coffee at Somerset House with James Clark from the British Venture Capital Association. Article on corporate venturing http://www.venturecentral.co.uk/NewsEventsTraining/Latest......
    • PR Firms vs Management Consultants - Competing for digital strategy work - Duration: 3 minutes, 57 seconds.

      • 1 year ago
      Coffee with Eb Adeyeri in Shoreditch to talk about social media, public relations and business consulting. We swapped stories about how to move an agency from just implementing campaigns into worki...
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    Skiing with Peter Thomson
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