La Sportiva is the italian company worldwide leader in the outdoor industry for the production of technical clothing and footwear for mountaineering, climbing mountain running, hiking and trekking. The core business of La Sportiva take place in Ziano di Fiemme, Trentino, Italy.
And these are images and sounds of the brand, directly and exclusively from La Sportiva headquarter.
Narrating 90 years of history can be quite challenging. It means thinking back and remembering hundreds of anecdotes and fundamental stages. But we'll try to do it anyway with a series of video that collects people, moments and stories which have made the small Calzoleria La Sportiva, the global Company which is today.
La Sportiva presents a web series that aims to find out what constantly pushes climbers in the constant search for overcoming their limits, using a combination of computer graphics, comic strips and vertical stories of unparalleled appeal.