Bernard Ellis (Vice President of Infor Industry Strategy for Hospitality) explains in this ITB Academy Webinar how to take ownership of your customers again, how to use your “toolbox” with things that other distribution channels don’t have, and how to employ social media to find out about repeat guests’ preferences and much more.
Speaker: Bernard Ellis (Infor, Vice President Hospitality Industry Strategy)
More information about ITB Academy you can find at www.itb-berlin.com/academy.
The ITB Academy is the culmination of over 45 years of international trade show expertise.
We offer exhibitors and trade visitors customized ideas and practical tipps on our extensive experience and comprehensive knowledge of the industry.
There are also supplementary elements for even more insights, e.g. presentations, webinars and workshops. Take advantage of all our knowledge with the "World Travel Trends Report" and "Trends and Issues in Global Tourism" - and benefit from the ITB Berlin global network!