Fruit and Veg CIty

Welcome to the Fruit and Veg City YouTube revolution, where the online world and great fresh produce meet! We are here to educate, invigorate and update you on all the goodness of the Fruit & Veg City offering.

With our values of ENERGY, HONESTY, TRANSPARENCY and LOYALTY, you can rest assure that we are in your corner, fighting hard to bring you the widest range and the best price.

Fruit and Veg City was started in 1993 by brothers Brian and Mike Coppin. Since those humble beginnings the Group has grown exponentially with over 130 stores across South Africa and beyond. We have always endeavoured to bring our customers a wide variety of fresh produce at the best possible price, and in recent years we've expanded our offering to include groceries. The Food Lover's Markets, the latest store-concept evolution in the Fruit and Veg journey, have already made their mark on the South African food retail landscape with the incredible shopping experience