Wear a bathrobe and take a stand for cotton farmers in Africa
Wear a bathrobe for African cotton farmers – that’s the motto of the Bathrobe Challenge from Cotton made in Africa (CmiA). On August, 30th CmiA partners, friends and more celebrated the kick off of the Bathrobe Challenge with an exclusive event in Berlin. Namika performed as a Live Act and stars like Merlin Leonhardt or Samuel Bartz, textiles companies such as OTTO, HUGO BOSS, bonprix and REWE Group or NGOs such as WWF and CARE got together to take a stand in a bathrobe.
Move the world in a bathrobe? Easy – with the Bathrobe Challenge! 🔴 Take a cool picture or video showing you in a bathrobe. Feel free to get as creative as you like! 🔴 Post your selfie or video between 01. - 16. September and 🔴 tag #bathrobechallenge #cottonmadeinafrica. 🔴 Nominate as many friends and people in your network as you like to take the challenge, wear a bathrobe and do something funny and unusual themselves! And why? With the Bathrobe Challenge, Cotton made in Africa wants to create awareness for sustainable cotton and for the little things every one of us can do to move the world. 🔴 Discvoer more on www.bathrobechallenge.com