California Baby

Premium skincare that includes organic and naturally derived ingredients for babies, children, and adults with sensitive skin. Trusted since 1995.

What began as one new mom's quest for natural baby shampoo has grown into a beloved collection of more than 80 pediatrician and dermatologist-recommended hair and skin care products for babies, kids and sensitive adults. 

Join us and our loyal fans on our mission to only create the safest natural products to soothe, nourish and smooth out life’s rough patches the natural way: one baby, one kid, one family at a time. 

We're obsessed with purity and sustainability in every part of our process, from ingredient selection to manufacturing to packaging and beyond. Our testing standards are what's called "best in class," meeting or exceeding the highest standards in the world, so you can be sure you are bringing home the cream of the crop.