Andy McMenemy

For high-performing leaders who know they are capable of more.

You’ve built success and carry responsibility, but your energy, motivation, and direction aren’t where they should be. 
This is what I call "Identity drift."

I help high performers like you, redefine their identity, to regain clarity, renew purpose, and return to peak performance.

I combine performance psychology, clinical therapy, and real-world resilience. 

I ran 66 ultramarathons in 66 days across 66 UK cities, despite a serious injury, and I also built a 22-year business career with responsibility for leading £17 million divisions.

Trusted by Amazon, Mercedes-Benz, ASDA, the NHS, and the British Dental Association.

On this channel, you’ll learn to: rebuild identity, strengthen internal dialogue, regain clarity, perform under pressure, and return to peak performance.

“The key factor in delivering your peak personal performance in every area of your life is the quality and quantity of your internal dialogue.”