Consuela Allen (Sway)

Consuela Allen is a music maven exemplifying specialized knowledge in the fields of Publishing Administration, Internet Marketing and Social Media Strategy. She is also a songwriter, rap artist, producer and formally trained percussionist. As an entrepreneur, Consuela Allen has been coaching music professionals and others on how to become an Infopreneur based on their direct experiences. She has consulted with entities from micro-enterprises ran by single individuals to a Mega-Church on how to identify as well as build brand value.

Learning much about the music industry, Consuela discovered that there were some characteristics that differentiated the "music industry" from the "music business". She moved into an administrative role working as the Executive Assistant for #1 Hit-songwriter, Jovii Hendrix. Consuela went on to work for the multi-platinum group, SILK, as their Executive Assistant. While in this position with SILK, Consuela wore many hats including social media manager.