What you need to know before you undertake? In this FS Talks, Alison Paese, Bruno van Enck, Alfredo Soares and Israel Salmen talk about how their business started: the first challenges, operational work, audience building and more. Enjoy!
Go straight to the point: 01:30 - How did Méliuz create an audience? (Israel) 03:53 - The hard work of a founder. (Israel) 06:18 - How to create content that generates desire - case Barber Shop Corleone (Bruno) 10:25 - The difficulties of starting a business. (Bruno)