- There are so many marketing tools to choose from these days. More than 3,500 the last time we checked!
If you’re overwhelmed and confused, you’re not alone.
With so many options, marketers are having a difficult time trying to select which tools will meet their team’s unique needs.
So, why do the top content marketing teams choose DivvyHQ?
It’s because of our unique focus. Let me explain...
The typical content marketing process looks something like this...You start with a defined strategy, then you ideate and brainstorm with your team, create a plan of attack, produce the content, optimize it, then publish and promote the content and finally review the analytics to see how your content performed.
As you may know, most marketing software tools are built to support the back half of this process. There are countless cms platforms, email marketing tools, marketing automation systems, social publishing tools, analytics suites, etc. The list goes on and on!
But here’s the thing, the back half of the process is not where companies are really struggling. What marketing teams are really struggling with is the upfront part of the process…
The strategy, ideation, planning, workflow, and collaboration during the content production process.
If you don’t get your upfront strategy and planning right, the odds of consistently publishing great content is, well….not…very….good.
So, these upfront areas are where we focus…100%.
We don’t want to “reinvent wheels” or be a “jack of all trades, master of none” type of content marketing solution.
DivvyHQ is on a mission to build a content marketing platform that makes it incredibly easy for you to plan and produce high-quality content more efficiently!
This approach then gives you the freedom to integrate and connect DivvyHQ to your preferred downstream tools.
So, if you’re looking for help with strategy, ideation, planning and collaboration, then we’re the solution for you!