About the Back 2 School Store:
The annual NCJW/Essex Back 2 School Store enables economically disadvantaged children to "shop" for brand-new clothing, sneakers, and school supplies in a one-day-only "store" set up just for them in 4,000 square feet of space provided by B'nai Shalom in West Orange, NJ. With the assistance of NCJW/Essex volunteer personal shoppers, the children are escorted throughout the department-store-like space to select pants, shirts, sneakers, undergarments, a winter jacket, and a backpack in their favorite colors and styles. Each child also receives school supplies – including binders, notebooks, pencils, a calculator, and a dictionary – as well as a small supply of personal care items. All of the merchandise is brand new, purchased or donated by NCJW/Essex and its sponsoring partners.
While the children "shop" inside the "store," parents browse the Gaelen Family Resource Center, where they pick up health and social service information from more than 20 different exhibitors. Outside, the parents make good use of the UMDNJ mobile medical van to get screenings for blood pressure, allergies, asthma, cholesterol, and glucose.