With Friendly, you can now filter your Facebook News Feed by keywords. To set it up, open the Friendly options, or tap on the new "configure" button at the top of the news feed.
HIDE POSTS by KEYWORD - lets you set up a list of keywords that will hide posts from your feed. This is useful to block posts you do not want to see (for example, posts about about the election results, unicorns, or cockroaches). This could also be useful to hide specific types of posts (for example, suggested groups or birthday reminders).