Phoresy Pack is the outcome of my explorations in the field of customizable product design. It is also the first backpack of its kind. As such it does not speak only for itself, but for a whole system for personalisable products creation. The unique materials used for it’s manufacture combined with a generative design platform shaped in a form of a user friendly interface allows for each iteration of the Pack to be tailored to an individual consumer terms of in ergonomics, functionality and aesthetics. All that without compromising the efficiency of it’s mass production.