Hello K!

First launched in 2015, Hello K! is Korea’s national brand performance that has established itself as a cultural performance for foreigners in Korea from all levels of society in all corners of the world. Hello K! is a fusion, experience-based performance that combines Korean culture and art that encompasses tradition and modernity with cutting-edge audio-visual technology. In 2020, we present to the world Hello K! Renewed, or Hello K! A New Normal with a wish that the beauty of Korean culture and art will bring consolation and peace to everyone in the global community affected by the COVID-19.