In the house next door, in the cafe you visit every week, or on your bus to work, every day you could meet people who feel alone and isolated, with no one to turn to.
We might not realise it, but loneliness can be just inches away from us, yet far too easily missed. It’s time we recognise just how close we all are to people who need our help. And how much more connected we could be if we offer them our kindness.
The British Red Cross is there every day for people who feel alone and isolated, helping them connect with their communities — whether that’s providing dedicated support at home, lending a wheelchair so they are able to get around, or inviting them to join us in building kinder, more connected communities across the UK.
A donation this winter could help make sure support is there for those who need it most.
For more information or to donate visit www.redcross.org.uk/connect
The British Red Cross' vision is of a world in which everyone receives the help they need in a crisis. Our core purpose is to mobilise the power of humanity so that individuals and communities have the capacity to prepare for, deal with and recover from crisis.
We are a needs-focused, emergency response organisation, working both in the UK and internationally. The British Red Cross represents the Red Cross/Red Crescent Movement in the UK.
Donate here: www.redcross.org.uk/Donate-Now
For more information and news from the British Red Cross:
* Visit our website: www.redcross.org.uk
* Subscribe to our YouTube: www.youtube.com/BritishRedCross
* Like us on Facebook: www.facebook.com/BritishRedCross
* Follow on Twitter: www.twitter.com/BritishRedCross
* And Instagram: www.instagram.com/BritishRedCross