Yahsir Waheed

The brand Yahsir Waheed, established in 1998, is the pioneer of the “designer” lawn concept in Pakistan.   An innovative idea, translated creatively, into unstitched fashion fabric aka lawn for summers, sold exclusively at exhibitions in Karachi & Islamabad, and through the YWL outlet in Lahore.  Creating a legacy over the last 20 years of a brand name known for its creative and vibrant designs, experimenting with market trends yet not loosing its brand philosophy. Therefore YWL has established itself as the most sought after lawn every Pakistani women must have as part of her summer wardrobe.