WFO Womens Money Channel

WFO Women's Money Magazine is a monthly financial magazine written with women in mind. Our articles cover the breadth of financial information and also financial behaviour. 

Our magazine is supported by a network of contributors, women from across the finance, financial services, property, legal, and fintech sectors. We also receive contributions from experts in creativity, wellness coaching, mindset coaching, and NFTs. 

WFO started in response to learning about some shocking statistics relating to two generations of women. 

Firstly there is a devastating and growing propensity towards homelessness for women in the 55+ age bracket. 

Secondly, there is higher likelihood for younger married women to defer their financial decision making to their spouse. 

So we decided WFO was the way to reach women, and share information to improve their financial knowledge so that they can make informed decisions and have better financial outcomes.  WFO also features three charities in each issue.