Trent Munday

Bursts of reality in a world of fluff! Taking you inside the hotel spa industry for a no nonsense look at the business of spas. 

With 25+ years in the spa and hotel industries, working in over 30 countries, I've developed a unique perspective on the mysterious business of hotel spas. Turns out, it's not really that complicated at all. By applying the Art of Un-commonsense I hope to provide you with some practical insights to help you navigate this USD $100 billon industry.