The WTAF Show: Women. Travel. Art. Food.

The average global traveler is a 47-year-old woman. And 95% of food and travel shows are hosted by men. Do the math.

The WTAF Show is the travel series built for her — for you. Hosted by Kelly Groehler, following the women chefs, artists, and entrepreneurs shaping culture in the world's most interesting cities. 

Not influencer content. Not a destination checklist. 

Real stories, real people, the kind of travel storytelling that's been missing the whole time.

Women make 80% of travel-related purchasing decisions. It's about time the content caught up.

It's time to Travel Like a Woman.™