The Varsity Collective

The Varsity Collective was formed on behalf of University of Wisconsin student-athletes and will serve as the model for the way all student-athletes deserve to be supported, harnessing our capabilities and network to empower the whole of each athlete, enhance their opportunities and create positive ripples across the community.
 
We are building a foundation of lifelong success for every athlete: bringing to life opportunities for donors and companies to sponsor charity events and philanthropic partnerships in collaboration with student-athletes, while surrounding them with an all-star team of alumni and resources to help guide them toward excellence off the field and in the game of life.

Built on a Four Pillar Playbook, we empower student-athletes to be their Badger Best through:
a. NIL Support 
b. NIL Branding Support 
c. Life CurrencyTM* 
d. Funding the Future