The Fashion Expert

How to start a fashion brand - your step-by-step guide.

Hi I'm Michelle Ramsay, The Fashion Expert® and ’m on a mission to help first-time fashion founders turn their ideas into reality and launch successful brands, without needing a degree or industry experience.

With 20 years in the fashion industry and 10 years mentoring startups, I share the proven steps to go from sketch to launch, while avoiding costly mistakes and building a brand you’re proud of.

Alongside this channel, I also host The Fashion Startup podcast, so whether you prefer to watch or listen, you’ll always find strategies, advice, and real-world stories to guide you on your fashion founder journey.

If you’re dreaming of starting your own clothing label, you’re in the right place. Subscribe for step-by-step strategies, honest advice, and inspiration to help you make it happen and remember to grab your free startup launchplan https://www.thefashionexpert.com/launchplan