sloggi HK

Discover innovative bodywear for women and men that will make you challenge everything you think you know about comfort. (Hint: It’s a lot more than just “not uncomfortable”.)

sloggi® brings true comfort to people’s everyday by creating the most wearable, innovative body wear in the world. Launched in 1979, the brand has long become the best-selling brief brand in Europe and today delivers its unrivalled comfort in full-fledged intimate apparel and swimwear ranges for both women and men across all of Europe and Asia.

Parent company, the Triumph Group, serves 40,000 wholesale customers and sells its products in 3,600 controlled points of sale as well as via several own online shops. Triumph employs close to 25,000 people and achieves revenues of Swiss Francs 1.58 billion (2016). It is a member of the Business Social Compliance Initiative (BSCI).