Selling Intelligence

Selling Intelligence is the weekly podcast for revenue leaders navigating the shift from selling software to selling outcomes in the age of AI.

Hosted by Mark Petruzzi and KK Anderson, every episode is a peer-level conversation with the CROs, operators, and investors shaping what modern revenue leadership actually looks like. 

We dig into how the best teams are using AI to accelerate pipeline and win rate, why most AI initiatives stall before they produce ROI, what separates companies scaling in the new economics from ones stuck in the old playbook, and the operating disciplines that make revenue predictable in an unpredictable market.

This isn't a tactics show. No hacks. No tool reviews. It's about how leaders diagnose, decide, and act.

New episodes every week. 

Formerly known as Selling the Cloud, now focused on the intelligence layer behind every revenue decision.

Subscribe for weekly conversations with the people actually doing the work.