Ruben Uzan

Welcome to your exhibition performance channel.

You'll find insider tips, strategies, and best practices for:

- Choosing the right shows for your business
- Measuring and improving your exhibition performance
- Engaging with attendees effectively
- Optimizing your trade show budget
- Following up with leads post-event
- Booth design, setup and animation

If you're new here, maybe start with the masterclass?

By the way, I'm Ruben Uzan, an exhibition performance coach & consultant.

I help businesses triple their results at trade shows, cut their participation costs by 20% and... have fun exhibiting!

I founded Profitable Conventions (https://profitableconventions.com), where I bring academic insights (I also teach at the Sorbonne University) and booths on the ground expertise to help you succeed in the competitive world of trade shows and exhibitions.

Subscribe for videos on mastering the art of trade show marketing and turning your booth into a lead-generating machine!