Quem Paga Isso?

Your bank account is free. So is Google Search. So who pays for it?

Quem Paga Isso? ("who pays for this?" in Portuguese) opens the books of the companies and systems you use every day: where the money comes from, where it goes, and why some companies collapse. Always with the numbers from the financial statements, and a source for each one.

Three series, new videos every week:
🧾 Where the Profit Comes From: how a company makes money, from Nubank to Google
💸 Where the Money Goes: following the money, from credit card interest to the lottery
📉 How It Collapsed: a company's fall, told through the documents

Everything is animated, step by step. We explain; we never recommend investments or products.

🌎 Every full video has English subtitles: tap CC on the player.

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Business inquiries: the channel's e-mail