KINCHAN (金ちゃん) 

Established in 2024, KINCHAN (金ちゃん）is the brainchild of 2 moms who collectively have over 15 years of experience working at the world’s largest Japanese fashion conglomerate.

Having experienced the incredible level of craft behind Japanese products first-hand, they were frustrated by the lack of design thinking, and overwhelmed by the multitude of options in the kids and babies market.

So, they set out to create a trusted brand that curates only the most functional essentials from Japan to reduce the mental load of fellow tired moms (and the clutter too)!

If you’re looking for simplicity and reliability in the hectic and unpredictable world of raising kids, you’ve come to the right place. いっらしゃいませ (irrashaimase)!