UT Arlington - MS in Marketing Research

The Master of Science in Marketing Research program at UT Arlington is recognized as one of the top marketing research graduate programs in the world.  

The 36-credit hour program provides a solid foundation with training in research methodology, data analytics, and application of research to address business issues that allow graduates to forge their own career paths in the business world. MSMR graduates may be found in research agencies, marketing agencies, insights groups and marketing functions in many corporations as researchers and users of research around the world.

This channel provides information about the program for potential applicants and employers interested in hiring graduates, profiles of students, faculty, alumni, and advisory board members affiliated with the program, and educational resources for high school and undergraduate marketing instructors.