Metre Magnets Handcrafted Lures

Welcome to Metre Magnets — home of premium handcrafted and designed Aussie lures made by real fishos.

Born on the banks of our legendary rivers, tested in wild country, and refined on real fish, made by blokes who’d rather be casting than clocking in. Our lures are made from real fur, medical-grade silicone, and pure fishing obsession. What starts as an idea mid-cast becomes a strike-magnet with soul, refined through hours on the water, and built to stir up violent strikes from native predators like Murray Cod. We'll bring you along for the whole ride.

On this channel we'll showcase our lures in action, give demos, go behind the scenes of production and testing and let you know where to get hold of our gear.

Whether you're chasing that metre cod, fine-tuning your topwater game, or just want to see some serious carnage, hit subscribe and join us.