Luke Desmond | Navigate Your Numbers

Most founders are running their business on instinct and hope.

I'm Luke Desmond — fractional CFO, founder of Crisp Accountancy, and author of Navigate Your Numbers. I've spent over a decade working with ambitious UK founders to build businesses that are profitable, fundable, and sellable.

This channel covers the financial strategy that actually moves the needle: cash flow forecasting, pricing for profit, UK tax planning for founders, business valuation, investment readiness, and management accounts that help you make better decisions.

No theory. No fluff. Real frameworks, real numbers, real decisions.

If you're running a £1M–£10M business and want straight-talking financial strategy for ambitious UK founders — subscribe.
New videos every week.

Topics: UK business finance · fractional CFO · business growth strategy · cash flow · pricing and margins · exit planning · UK tax planning for founders · investment readiness · valuation

📩 Weekly newsletter: lukedesmond.co.uk