AIUTO // AI STRAIGHT TO THE BRAIN

HIGGS-SB4P8 🎬 Head of AI | 💡 Creative Director – Generativeᴺᵉˣᵗ ᴸᵉᵛᵉˡ AI | 🎥 Building the Future of Advertising

I’m an AI Creative Director with 20+ years in cinematic storytelling, now leading the transformation of commercial media through generative AI and synthetic video production.

Across my career, I’ve directed, produced, and supervised for global names merging traditional filmmaking with real-time engines, VFX, and generative pipelines. From the Olympic Games to feature films, from VR productions to branded campaigns, my work bridges cinematic vision and technical execution.

🎥 What I Do
• Lead AI creative strategy & direction for film and advertising
• Build workflows with LLMs, diffusion models & Unreal Engine
• Develop certified digital humans and virtual talent ecosystems
• Produce generative VFX, branded content, and synthetic media
• Direct cinematic content across live action, mixed reality, and AI