KEEP For Cities

Collectively Transforming Namma Pondy

KEEP- Namma Pondy Clean is a project supported by Godrej Consumer Products Limited, Pondicherry Municipality and Swacchatha Corporation and implemented by Recity Network Pvt. Ltd.

KEEP's vision is to collectively transform Pondicherry into one of the cleanest coastal cities in india by scientifically managing 140 tpd of waste generated and establishing a circular economy.

The project will ensure this by diverting waste from landfills, professionalizing waste worker and developing inclusive business models for everyone involved. We aim to bring all stakeholders together on to a common platform for dialogue and ensuring source segregation, reduction in littering and respect for waste workers among the community.