Josh Medlin | Social Media Strategist

Most content advice is designed to keep you confused.

Confused people buy courses & consulting packages. Confident people take action.

I have spent the past 12 years in content and social media—11 of those running an organic content marketing agency. I've worked with Red Bull, major e-commerce brands, and managed social media strategy for Alex Hormozi's shorts platforms, generating over 1 billion organic views in 2025.

Here's what I learned: People overcomplicate both the strategy AND the technical execution.

Social media isn't hard. Lighting isn't complicated. You don't need a film degree, to make great content.

You just need someone to break it down into its core principles. 

That's what I do.

I help small business owners and founders build personal brands in public by making content creation simple, digestible, and actually executable.

No gatekeeping. No fluff. Just the frameworks that work.