YACOBY

Yacoby is the alter ego of Jacob Abrian: architect, songwriter, producer, and fashion visionary. Italian, raised in Milan, with Argentinian roots.He makes Cinematic Pop, a multilingual hybrid in English and Spanish, where alt rock force, dark atmosphere, and R&B sophistication meet a wide, filmic edge. It lives where the cultural fire of Rosalía, the cinematic scale of Imagine Dragons, and the dark atmosphere of Billie Eilish meet.The cinematic is not a metaphor. As an architect he designed dozens of pavilions for the World Expo, and through fashion he learned to build worlds around images. Every song and every visual is a scene, built in layers that open slowly.Every release is developed alongside a multi Grammy and Latin Grammy winning producer whose work spans artists such as Chris Brown and Bad Bunny. Yacoby holds the League of Gentlemen Award from the UN and is a voting member of the Latin Grammys, building a new wave of Cinematic Pop that reaches beyond language.